While the effort was first tested in Spain and Ireland, and then trickled it out to Chile, the Philippines, Portugal and Colombia, Reactions is finally headed to the U.S. and the rest of the world in the "next few weeks," according to a Bloomberg report.
The report notes that Facebook worked closely with sociologists to select images that carefully express certain emotions. In addition to offering reactions that may be more appropriate to use in certain situations — i.e. if a Facebook user's pet died, the Like button was the only option to express non-verbal emotion — the company wanted to provide images people would feel comfortable and eager to use.
By long pressing over the bottom of a post on mobile (or hovering over it with your mouse on a desktop browser), a panel with six emoji options will pop up. A number related to how many times each emoji was selected for that specific post appears below.
While the report didn't detail when exactly the feature will roll out to everyone, Facebook chief product manager Chris Cox said the team has taken measures not to rush the process.
“We roll things out very carefully,” he said. “And that comes from a lot of lessons learned.”
Although Facebook users have long wished for a Dislike button (in contrast to the existing Like button), Facebook CEO Mark Zuckerberg previously expressed concern that the option conveys too much negativity.
"Everyone feels like they can just push the Like button, and that's an important way to sympathize or empathize with someone," he said during a Q&A in 2014. "We need to figure out the right way to do it so it ends up being a force for good, not a force for bad."
Source from Mashable.
While the effort was first tested in Spain and Ireland, and then trickled it out to Chile, the Philippines, Portugal and Colombia, Reactions is finally headed to the U.S. and the rest of the world in the "next few weeks," according to a Bloomberg report.
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ReplyDelete“We roll things out very carefully,” he said. “And that comes from a lot of lessons learned.”
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